Open lectures
Some lectures are open to everyone. Members get one free seat, extra seats €25, everyone else €50.
Full school schedule
10 November 2026 · 12:00–13:30Project management: from idea to delivery€50Buy a ticket
12 November 2026 · 10:00–11:30Copywriting basics: headlines, short copy, toneReinis Piziks, Vairis Strazds · MAGIC€50Buy a ticket
17 November 2026 · 10:00–11:30 · CommonHow a joke works: comic techniques and humour in advertisingReinis Piziks / Senior Copywriter · Magic€50Buy a ticket
19 November 2026 · 10:00–11:30 · CommonInsight: how to find it and tell real from banalAnna Celmiņa, Vairis Strazds · MAGIC€50Buy a ticket
26 November 2026 · 10:00–11:30From brief to creative briefAldis Ozoliņš · Ogilvy€50Buy a ticket
26 November 2026 · 17:17–21:21 · CommonNot everyone wants to be a Creative Director + wineInāra Šumeiko · naked studio, Not Perfect Riga, LADC, Adwards€60Buy a ticket
10 December 2026 · 10:00–11:30 · CommonStorytelling basics. Scripts for video and audioKaspars Eglītis · TBWA\Latvia€50Buy a ticket
15 December 2026 · 10:00–11:30 · CommonVisual communication and identity. Art in advertisingDārta Apsīte · Ausme Studio€50Buy a ticket
17 December 2026 · 10:00–11:30 · CommonLong copy, language, rhythm. Texts that hold attentionIeva Bite€50Buy a ticket
7 January 2027 · 10:00–11:30 · CommonGuerrilla and unconventional advertisingRaimonds Platacis€50Buy a ticket
12 January 2027 · 10:00–11:30 · CommonProduction basics: budget, time, the producerGustavs Ķibilds · Penthaus€50Buy a ticket
15 January 2027 · 10:00–13:30Digital Vibe MarketingOskars Cirsis / Vilhelms Meisters / Artis Krilovs · WRONG Digital€50Buy a ticket
19 January 2027 · 10:00–13:30Public relations basics. Earned media€50Buy a ticket
21 January 2027 · 10:00–11:30 · CommonFrom idea to campaign plan: one idea, many channelsEdgars Kuzmins · MAGIC€50Buy a ticket
26 January 2027 · 10:00–11:30 · CommonPresenting and pitching: how to sell an ideaValters Jonāts · McCANN RIGA€50Buy a ticket
28 January 2027 · 10:00–11:30 · CommonBuilding a portfolio: selecting, ordering, telling the workAndris Rubīns · MAGIC€50Buy a ticket